Considering trying out Blumaan hair products but aren’t sure if they’re worth it? Read on to find out!
Blumaan (a.k.a Joe Andrews) is one of the most popular men’s hair tutorial Youtubers out there. He’s known for demystifying the hair styling process to help you look your best.
A few years ago, leveraging his internet clout, Joe launched a line of “Blumaan” hair products.
In this review, I share my findings from testing out several Blumaan products.
How to Use Blumaan Hair Products
After months of experimentation, I’ve started to use the same general process when using all Blumaan products.
I start by towel-drying my hair until it’s about 85% dry. Then I take about a dime-sized amount of BluMaan and emulsify it in my hands, and apply it to my hair, starting from the back working towards the front.
Next, I blow dry my hair while using a vented brush, first on medium heat and then on the cool setting to lock everything in place.
Finally, I use a little bit more BluMaan to do a few finishing touches before getting on with my day.
I’ve tried using BluMaan products in a bunch of different combinations. I’ve found that starting with the Monarch paste and finishing off with Meraki works well. Also, Monarch alone creates an even more matte look.
Original Styling Meraki
About Meraki, The Modest Man contributor Eric Rodriguez told me:
“It definitely has good hold and no greasy feeling, unless, of course, you overdo it. You really just need a pea-sized amount. I love how it basically gets my hair in the style I want by just running it through my hair. [Use] any product after that [to] get the perfect look.
The hold is great. You can reshape it throughout the day and it still holds — not as great as the initial application, but it’s still there.”
Personally, Meraki isn’t my favorite. It leaves my hair feeling greasy and looking shinier than I’d like (although according to Eric’s comments, maybe I was using too much).
Blumaan Ascend Volume Cream + Heat Protectant
Supposedly, BluMaan’s volumizer is supposed to function as a heat-protectant and help add volume.
Honestly, I don’t know how much the BluMaan volumizer actually helps. I’ve used it as a pre-styler before blow drying, and I’ve used it alone.
As a pre-styler, it does a decent job at taming bedhead without me needing to get my hair wet.
I only use a blow dryer on medium heat for two minutes max, so I don’t personally feel a need for a heat protectant. Since I haven’t noticed any damage without a heat protectant, I can’t really say how well it works on this front.
Similarly, I can’t really say if it gives my hair more volume or not. It’s difficult for me to tell.
When I’ve used Ascend on its own, it leaves my hair feeling kind of crunchy — especially if my hair is even a little bit damp when applied.
Monarch Matte Paste
I found that Blumaan’s Monarch paste performed the best for me. While it’s hard to tell if Ascend gave me more volume, Monarch definitely does.
Monarch is great to use both before and after blowdrying. The light paste and matte finish work well with my hair type. It hold all day and leaves my hair looking natural.
Blumaan Cavalier Clay provides incredible hold. This is a very thick clay that definitely needs emulsifying before applying. (Emulsify by rubbing a dime-size amount of the clay between your hands until you can’t see the clay anymore).
Whenever I open the jar, I smell beeswax. I’m not sure if it actually smells like beeswax, but Cavalier has a very distinct scent that I don’t really like very much.
I tried this product on my medium-long hair and it really didn’t work very well at all. After getting a haircut back to a shorter style, however, it’s much more useful.
I use Cavalier Clay to finish styling my hair after using Hybrid Cream Clay (more on that process in a moment).
I like having Cavalier Clay on hand even though it’s not really formulated for my hair type. It’s meant for thick hair. (“Thick hair” means each strand of hair is thick, hair thickness doesn’t really refer to hair density).
Hybrid Cream Clay
Blumaan’s Hybrid Cream Clay is perfect for men with thin hair like me. (By “thin hair” I mean hair where each individual strand is thin, this is different from “thinning hair,” which refers to the loss of hair density).
Initially, I didn’t really like this product, then, after some experimentation, I discover that when I pair it with Cavalier Clay it works very well.
After towel drying my hair about 80%, I apply the Hybrid Cream Clay starting from the crown of my head and moving forward.
Next, I blow dry my hair for about 30 seconds or so. Then, I emulsify a small among of Cavalier Clay in my hands before applying it, paying particular attention to the front and side-part area of my head.
Afterward, I blow dry again — on hot for a few seconds and then cold to lock everything into place. Finally, I use a tiny amount of Cavalier to catch any flyaway hairs.
Blumaan’s Hybrid Cream Clay is a good product to have at your disposal, but for me, it doesn’t have the staying power I need to keep my hair in place.
Common Questions About BluMaan Products
Here are answers to questions people are asking about Blumaan on the web:
Is Blumaan sold in stores?
I don’t think that Bluuman products are sold in brick-and-mortar stores. At least, I couldn’t find any store locations.
Where can I buy Blumaan hair products?
Which Blumaan product is best for my hair?
It depends on your hair type. Check out Joe’s videos for more information, or take this “hair quiz” near the middle of this page.
Overall, I’m pretty impressed with Blumaan hair products. While they’re kind of pricey, they’re the best I’ve ever used.
However, this is all subjective. I feel like how well hair-styling work is really up to one’s individual biology. A product that works great for my hair might not work at all for you.
I’d recommend trying out Blumaan’s Discovery Style Kit to try out several of their different products without breaking the bank.
What are your favorite hair styling products? Let us know in the comments!