This is a review for Ash & Erie (formerly called Ash & Anvil), a clothing brand for shorter men.
I first heard about Ash & Erie back in March 2015 when its founders were running a fundraising campaign on Indiegogo.
If you were following The Modest Man back then, you might remember the YouTube video where I contributed to their Indiegogo campaign.
That was before I got to know the founders or tried on their products, and to be honest, I had no idea if they'd actually get funded and start making clothes.
Well they did get funded, and they launched their first product – the Everyday Shirt – in November 2015.
In this review, I'll talk about the brand and share my thoughts about their shirts.
About Ash & Erie
Ash & Erie is based out of Detroit, Michigan, and it was founded by two men of modest height who were sick of buying oversized, ill-fitting clothes.
Eric Huang (5'8″) and Steven Mazur (5'6″) are regular guys, not style gurus or fashion industry veterans.
They saw an opportunity to create an apparel brand for shorter men that focused on superior style and fit at an affordable price point.
They ran a successful Indiegogo campaign to jumpstart their business and have been growing steadily ever since, and they're expanding soon to offer dress shirts, chinos and jeans.
The Everyday Shirt
It's a casual button up shirt (often called a “button down”) that's designed specifically for shorter guys.
This means it has a shorter body length and sleeve length, as well as scaled down details (smaller placket, collar and cuffs).
These shirts have a modern fit, which means they're just a bit slimmer than “regular fit” button downs.
They're made from pre-shrunk washed cotton, so they're very soft (kind of like a J. Crew button up).
Right now, the Ash & Erie Everyday Shirt is available in six different sizes and nine different colors/patterns.
Ash & Erie Everyday Shirt Review
I actually tried on a prototype of this shirt back in 2015 after Ash & Erie's initial production run.
While the body and sleeve length were perfect, I thought the shirt was a little too roomy for my relatively thin frame.
After getting feedback on the initial fit and doing a ton of research on button up shirts from popular brands, Steven and Eric tweaked the fit of their Everyday Shirts, and they seem to fit well on certain builds.
For example, here's some feedback from two guys in the Modest Men Facebook group who bought an Ash & Erie shirt:
Here's how the shirts look on me (just under 5'6″ and about 120 lbs):
As you can see, it fits pretty well. The length is good for wearing untucked, and it's cut pretty straight through the torso.
I'm a thin guy, so many of my button up shirts are slimmer through the body and sleeves, but this shirt is by no means too baggy for me to wear.
I really like the versatile color of this shirt. It's a cool, textured grey that works well with lots of stuff I already own.
Look at the hem shape along the bottom of the shirt. It's just slightly rounded – not perfectly straight like a t-shirt or extremely round like a dress shirt.
It works for a casual, untucked look.
Ash & Erie also sent me a navy start print shirt and a light blue OCBD (which I wore in the Anson belt review video).
I'm not a huge fan of their prints, but I do like the solid grey and blue options.
If you think the Ash & Erie Everyday Shirts might be a good fit for you, I think you should give them a shot, especially if you're in the U.S. (since shipping and returns are free).
What do you think about Ash & Erie? Leave a comment below!
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